Under the Influence is a Canadian radio documentary series, presented by Terry O'Reilly, about the changing world of marketing for CBC Radio One. It premiered on January 7, 2012.
O'Reilly's previous series, O'Reilly on Advertising and The Age of Persuasion, focused primarily on advertising, whereas this series focuses on marketing, of which advertising is a subset.
The 2015 season marked O'Reilly's 10th year as a CBC Radio host.
Maps, Directions, and Place Reviews
Season 1
Season One Episode Guide
Marketing Radio Video
Season 2
Season Two Episode Guide
Season 3
Season Three Episode Guide
Season 4
Season 6
Season 7
Broadcast schedule
Air Times
Other information
- Under The Influence began in 2012 as the follow-up radio series to The Age of Persuasion (2006-2011). The name change was made when co-producer Mike Tennant left the show in 2011, and to reflect the sweeping changes in the marketing world.
- Under The Influence has been awarded two Gold trophies and one Silver at the New York Festivals in 2013 and 2014.
- Keith Ohman has been the sound engineer on every single episode, going back to O'Reilly On Advertising (2005).
- Every episode features a Beatles reference - sometimes subtle sometimes overt. From mentioning one of the members to featuring an instrumental or full-on Beatles song (O'Reilly is a huge Beatles fan).
- Certain episodes that feature copyrighted music are only available for streaming on www.cbc.ca/undertheinfluence, and only for the limited time the episode is available each season. The corresponding podcast episode that is downloaded through the podcast's RSS feed (including via iTunes) simple features a short message from Terry explaining the issue and directing the listener to the streamed episode on the website.
- Each season features four repeats of the most popular episodes from the previous season. Sometimes, the first episode of the season is repeated near the end of the season as some listeners miss the first episode.
- Up to 40 hours of research is required to create each episode. The episodes themselves take approximately three days to write and 12 hours to record and mix in the studio.
- Under The Influence is an unusual show as it has never featured a single interview unlike the majority of CBC Radio programs.
- Over the years, a number of very interesting people have recorded phone messages that air during the last few seconds of every episode. They include: Randy Bachman (Rock legend), Daniel Nestor (Tennis star), Kathy Greenwood (Whose Line Is It Anyway), Robin Duke (SCTV + Saturday Night Live), Jim Neff (Cadillac Michigan football coach), Seymour Butts (Porn star), Thom Sharp (actor in film Bodyheat, spokesman for Goodyear Tires), Jayne Eastwood (actress), Terry's parents Betty & Mel, Terry's wife Debbie, Terry's daughters, Sergio Di Zio (actor, Flashpoint), Ted Blades (afternoon host of CBC St. John's Newfoundland), Dave Creighton (Creative Director for Honda Canada), Chris Straw (CBC Senior Director, Network Talk), Manager of the Hans Brinker Budget Hotel in Amsterdam (Proudly the worst hotel in the world), Carolyn Hopkins (the voice heard in over 200 airports), Ian Thomas (Canadian rockstar).
- O'Reilly has tried repeatedly to get Boston Bruins hockey great Terry O'Reilly to leave a phone message, but O'Reilly has never responded. Terry won't give up.
Credits
Terry O'Reilly - Creator, Writer, Producer, Host
Debbie O'Reilly - Series Producer
Keith Ohman - Engineer
Ian LeFeuvre and Ari Posner - Theme Music
Sidney O'Reilly - Digital Podcasting, Visual Elements & Social Media
Callie O'Reilly - Logo Design
Lama Balaghi, Tanya Moryoussef, James Gangl & Margy Gilmour - Researchers
Myra El-Bayoumi, Courteney Pitcher and Warren Brown - Season One Researchers
Shea O'Reilly - Research Filing
Source of the article : Wikipedia
EmoticonEmoticon